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Company Name Ideas That Have Pop And Sparkle

By Kristen Baird


When considering a name for your company, in a world where Internet keywords and phrases largely determine where you are placed on an organic search results page, that moniker must be considered carefully. A non Internet world brought us Coca Cola and Pepsi and everyone knows them, whether they like them or not, but now, a new start up must use every advantage to brand themselves and Company Name Ideas that is search engine friendly is critical.

Your personal one is a good idea, especially if what you offer is a personal product or service. It denotes the customer service will be personal and able to help customers or clients in a way that meets them where they are and helps them succeed with your assistance. Some of the companies who have done this is Eddie Bauer, Deborah Lippmann and Max Factor.

Some company names will be those that indicate what they do. The ABC concrete company would be an example of this. The down town cafe would be another one. It tells people what they offer and or where they can be found. There is no mistaking the purpose of The Outback Steak House or what they will offer you when you decide to go out for a meal.

Many ideas have come about by brain storming. In these sessions, many questions could be answered that potential clients need answered. The down Town Cafe will help people understand where you are located. The Chicago Lumber Yard will help builders know where they will have to go when they need your products. Borrowing your States name might be allowed in the corporation licensing board and the Golden State catering company can be born.

The Internet, and your need to be on it, will bring other considerations. The name you select will need to be searched for appropriateness when anyone makes an entry into their search box. The website you develop will also have to be keyword rich, however, a keyword based company domain will help as this is read by the engines as being authoritative.

Names of family members can work quite well as part of a company one. Wendy probably had no say in the matter when her father wanted to launch his hamburger shop. Mr. Kroc borrowed the name from a made up person who was probably not a member of his family. However, many people make Ronald McDonald a part of their family meals all of the time.

The key to making something that will brand you, as an authority figure, on the Internet or even your brick and mortar store is finding one that will bring people, because it is something they can trust, into your place of business. Your name must generate, in a lot of peoples minds, a pleasant experience and quality products, backed by superior service.

Making one for yourself often means creating the right one. Sometimes it is a happy coincidence that the name is a major money maker. When some companies register their names, they often change it right as they are signing the paperwork and it works out better than the one they came up with in the conference room before hand. The stuff that goes into this creation can be as varied as you and everyone you start business with.




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