Websites are nothing short of common in the business world today. If you wish to be successful in the digital age we live in today, having a presence online is vital. In the process of developing a website, though, you might come across certain pieces of information that, when viewed under a microscope, simply fail to hold up. With this in mind, here are just a few myths debunked by website development companies.
"Designing a homepage is the only important aspect." While the homepage acts as the central hub, not to mention creates the first impression in most cases, it's not the only aspect that should be considered. There are many other web design elements that companies like Lounge Lizard focus on as well. These include, but aren't limited to, navigation and content in general. To say that the homepage is where the heavy work ends would be a lie.
"Only big businesses need websites." While the likes of Walmart and Costco have their own websites, which makes sense given their national statuses, this doesn't mean that local businesses should be left out. If you're a small business owner, it's imperative to develop a site as early as possible. This can be used for a number of purposes, such as navigating customers to your business or allowing them to learn more. No matter how small your business is, a website is necessary.
"All websites should appear the same." This isn't exactly true, as websites should be different in a number of ways. For instance, the content they present should be different. Few things lower a site's ranking as much as duplicate content, which means that keeping things fresh in this regard is important. This is just one example, but the truth remains that making websites appear the same isn't conducive to business.
"Every element on a website should be three clicks or so away." The three-click rule isn't a necessity, despite what you may think. While the common concept is that the information a user needs should be found within three clicks, this doesn't mean it has to be followed all the time. In fact, there might be situations where this is impossible, especially for sites with multiple internal pages. As long as the user experience remains the focus, the lack of the aforementioned rule won't be a deal-breaker.
"Designing a homepage is the only important aspect." While the homepage acts as the central hub, not to mention creates the first impression in most cases, it's not the only aspect that should be considered. There are many other web design elements that companies like Lounge Lizard focus on as well. These include, but aren't limited to, navigation and content in general. To say that the homepage is where the heavy work ends would be a lie.
"Only big businesses need websites." While the likes of Walmart and Costco have their own websites, which makes sense given their national statuses, this doesn't mean that local businesses should be left out. If you're a small business owner, it's imperative to develop a site as early as possible. This can be used for a number of purposes, such as navigating customers to your business or allowing them to learn more. No matter how small your business is, a website is necessary.
"All websites should appear the same." This isn't exactly true, as websites should be different in a number of ways. For instance, the content they present should be different. Few things lower a site's ranking as much as duplicate content, which means that keeping things fresh in this regard is important. This is just one example, but the truth remains that making websites appear the same isn't conducive to business.
"Every element on a website should be three clicks or so away." The three-click rule isn't a necessity, despite what you may think. While the common concept is that the information a user needs should be found within three clicks, this doesn't mean it has to be followed all the time. In fact, there might be situations where this is impossible, especially for sites with multiple internal pages. As long as the user experience remains the focus, the lack of the aforementioned rule won't be a deal-breaker.
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Go to Lounge Lizard if you'd like to learn more about web development.. Unique version for reprint here: Website Design Companies: The Myths That Deserve To Be Cleared Up.
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