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What You Can Expect From The Kind Of Keynote Speaker TX Executives Will Respond To

By Sarah Evans


If you have been put in charge of hiring the featured lecturer for your company's next big corporate event, you know how much is riding on it. If the speech fails, you may not get a second chance to show the main office you can bring off a big event. How well the function goes will depend on whether or not you know what to look for in a keynote speaker TX business people can relate to.

First of all you want to look for someone who understands what the event is meant to accomplish. The idea is usually to motivate and inspire employees, and get them excited about how they can help move the company forward. What you don't want is someone who has not done his homework on the company or has his own agenda.

Good speakers know as much as possible about their audiences before they ever step up to the lectern. As a company representative, you need to be prepared to help the lecturer with details about the employees he will be addressing. A good understanding of their professional credentials and the corporate culture will help him set the right tone.

A good lecturer will use humor to engage his audience. He will also know what is appropriate and what is not. A speaker who tells inappropriate jokes or stories, or uses inappropriate language, will certainly be remembered, but not for the right reasons. Humorous anecdotes can put the audience at ease and in a good frame of mind to receive the fundamental message.

Experienced speakers know that audiences can only sit still for so long. No matter how riveting the message, if the lecturer goes on too long, or is cut too short, nothing will be accomplished. Speakers have to know how to pace their speeches, mixing high intensity with more measured speech. If the pace is continuously slow, the lecturer will lose the attention of his audience. If it's too fast, it will wear people out.

Weaving real life stories of his own experiences into the speech, is a great way for a speaker to connect to his audience. They will feel like this is someone who understands the challenges they face from day to day. When speakers admit they have made mistakes, but learned valuable lessons from them, they are much more believable than those who act as if they have all the answers.

No motivational speech should end without a call of action. The lecturer has to tell the audience what he wants them to do. He must leave the audience with at least three concepts they can put into action. If he doesn't do that effectively, the speech will have been a waste of everybody's time.

If you're the one selecting the featured lecturer for a company function, you have a big responsibility. You should research potential speakers carefully. You want someone who understands the goals, motivates the audience, and leaves them with concrete actions to take.




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