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How Your Subconscious Mind Rules Your Behavior

By Maria Fox


Applied and behavioral psychologists have known for quite some time that behavior can be shaped by personal experiences and the environment. While this is the case, a new book by Leonard Mlodinow, Subliminal: How Your Subconscious Mind Rules Your Behavior claims that behavior is most often ruled by the subconscious aspects of the mind. In the book, the author uses a combination of math, physics and scientific fact to prove this to be the case.

Mlodinow has been recognized for a number of groundbreaking discoveries in math and physics. In addition, the author has a passion for making scientific fact and science available to the general public. With five books on the New York Times list of best sellers including two which were co-authored with Stephen Hawking and Deepak Chopra, Mlodinow has already become one of the most successful authors and physicists in history.

In addition to these major publications, Leonard has also contributed to a number of journals, newspapers and periodicals. Whereas, the author has appeared on media programs such as Morning Joe, ABC's Nightline and Through the Wormhole to name a few. In addition, to writing self-help books, Mlodinow has also written for television which included scripts for Star Trek: The Next Generation an MacGyver.

Leonard was born to holocaust survivors, a father who spent time in a concentration camp and a mother who was housed in a labor camp. General Patton liberated Mlodinow's father in 1945, though it is unclear as to how Leonard's mother was liberated from the labor camp. While the two never knew one another during the holocaust, the couple met in Brooklyn, New York in 1948, fell in love and were married the same year.

Initially having attended Brandeis University in Massachusetts, Leonard dropped out of college in 1972. Upon doing so, Mlodinow traveled to Israel on a work kibbutz. At which time, the young worker and student fell in love with physics. A love which most likely came to pass after having read several books by infamous author and physicist Richard Feyman. For, Feyman's books were the only books in the kibbutz library which were written in the English language.

Upon returning home from Israel, Leonard added physics to a double major of chemistry and math and began work towards a doctoral degree in physics at University California Berkeley. In the process, Mlodinow in preparing a final thesis, worked with Nikos Papanicolaou to develop a new application for problem solving in infinite dimensions. After which, the two discovered that corrections were necessary in order to prove that the world in which humans live is a three dimensional one.

Upon graduating from Berkeley, Mlodinow acquired a faculty position at Caltech, becoming a Bantrell Fellow in theoretical physics. It is most likely that fellowship which resulted in Leonard's traveling to Germany, where the young author and physicist attended the Max-Planck-Institute for Physics and Astrophysics. While at the institute, Mlodinow received a second fellowship, becoming an Alexander von Humboldt Fellow before returning home to America in 2005.

In 2005, the author and physicist came full circle and returned to the California Institute of Technology faculty as a teacher. Mlodinow continued to write books while teaching physics until 2013, then once again left the university to write on a full time basis. Since that time, and the release of Subliminal, Leonard has gone on to write The Upright Thinkers: the human journey from living in trees to understanding the universe in 2015 and Elastic: flexible thinking in a time of change in 2018.




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