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A Proposal That Will Get You 100 Percent Project Funding

By Christine Jackson


Some of the excellent ideas in the world fail to be actualized due to capital shortage. Individuals and businesses may have part of the funds but some require 100 percent project funding in different circumstances. The capital comes from organizations and individuals who need profit, meaning that it is not free for all. As such, you need a compelling and captivating proposal that will win the attention of potential investors.

The conditions given to get funds from any organization or individual vary. You may be required to give up part of your equity which changes the administration and management structure. Your future cash flow may also be affected until a point where the capital invested is recovered. In other cases, you enjoy interest rates that are more lenient compared to what commercial banks offer.

Investors are not in a hurry to fund all the projects as a proprietor may want. Your proposal and plan must be convincing enough to the capital owner. Some proposals clearly show that you do not understand the problem you wish to solve. If your solution is unbelievable, the most likely response will be a regret. Where a business shows lack or shortage of expertise, a financier will hesitate. Those whose budgets are inflated also have their proposals declined.

What considerations should you make when drafting your proposal? The primary purpose of a proposal is to plead your case before the panel or decision maker. Such a panel requires a crisp, clean and accurate proposal. The narrative must be very persuasive and impress the reader. Remember to politely request for money. Any promises you make must be realistic ensuring that your promises can be fulfilled.

A lot of vetting takes place before proposals are approved. During vetting numerous proposals are discarded. One of the reasons for getting a regret despite having an excellent idea is failure to follow procedure or instructions. These instructions include sticking to the submission deadline, omitting crucial sections, falling short of words, failure to include financial statements, etc. Failure to meet basic requirements will lead to immediate dismissal.

The idea that simple is elegant also applies to funding. Organizations and financiers receive thousands of proposals. They would avoid wasting time on proposals that are too wordy. Go through your proposal eliminating all redundant sections and words. Begin with a summary that captures the entire idea in a few words. Make it so interesting that the reader feels the urge to peruse beyond the executive summary. While avoiding a lot of repetition, do no omit crucial details that plead your case to the financier.

Figures are very important to financiers and investors. These individuals and organizations want to ensure that their money is safe and will bring profit. They therefore conduct thorough research before financing any project. Should they feel that your proposal is weak in terms of figures, they will decline to fund. As such, give the correct market margins, understand your competition and make realistic market projections.

Time is a determinant of availability of funds. Organizations and financiers set a window period to receive proposals. Any proposal that is not received within this period is disregarded. Know the period it takes to reply so that you do not wait in vain. Adopt the right structure, formatting, dates and ensure that you submit it on time. Be detailed, clear and articulate in making your request.




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