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How We Can Grow Elevate By Using Social Media Tools

By Dexter Long


There are so many blessing the Lord has bequeathed us and one of the notable things he has given us is the power of science and technology. When it comes to going out and spreading the good news of salvation to the whole world, there is no more limit because social media can bridge the gap. Social media and its tools provide so many benefits in imparting the message of love and hope to people and the community in general. An article from Internet Evangelism Day states the importance of social media to our everyday lives.

Evangelism, counseling and other church-related activities are founded on relationships, hence the use of social media is such a helpful tool. It says there that there is an obvious difference between the traditional understanding of one-way evangelism and the "withreach"approach that uses relationships.

Be careful not to use social media as a form of preaching, better called as the one-way publicity tool. The main purpose of which is to use social media as a means to start and strengthen communication.

Social Media has tools to successfully utilize in bringing out a positive change in the community. In the same Internet Evangelism Day article, it talks about the significant use of social media by the Church.

The only way to decipher the significance of the different social media tools is to try to make the use of them and see how it works.

Church Use of Social Media

There is a difference in the use of social media by the church and the individual. Whatever is seen under the banner of the church would represent the church and its ideals. The personal use of the social media usually pertains to the individual and his or her small circle of influence. Now, here are some concerns to think about.

A lot of churches and its ministries make the most of social media especially the young people of the church. This is really helpful but there should be a distinguishing factor that separates it from internal communication among young people and reaching out to the rest of the community. The internet has many users but the audience profile is so vast, you will not have a defined audience to target and there is no 'trickle-down effect'. This means that whatever you talk about within the youth group does not necessarily mean it is being liked and appreciated by the other people. Why should they be interested, anyway? Do you follow or perhaps press the 'like' button if you are not interested at all? Well, that can be absurd.

Using the social media takes responsibility and the Web is not used for broadcasting to the whole world. Each user is unique and opt to view what only interests them. Of course, this would catch some interesting materials along the way but not necessarily a given thing.




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